According to the Tennessee Higher Education Commission/Tennessee Board of Regents (http://www.tbr.state.tn.us/policies/default.aspx?id=1738), publications that will be seen by outside audiences must be either created or approved by Creative and Visual Services before the job can be produced, whether on campus or off.
We encourage you to set up an appointment to meet with us early in the process. An investment in planning brings big returns, both in terms of your satisfaction and the money saved by being prepared. We can help you with writing, editing, design, and photography, and we coordinate with printers to make sure you get the best price possible. If you are putting together your own piece, we can help make sure that what you create can be produced by vendors and that it meets MTSU and THEC/TBR standards.
As a public institution, there are a few items MTSU is legally required to have on all materials that are seen by outside audiences, including the equal opportunity statement, a publication number, and the MTSU wordmark. You obtain all three from us, either as a function of our creating the piece or when you pass it by us for approval.
We are more than happy to help save you time and effort by creating your publications and graphics for you. However, we recognize that sometimes offices and departments have specific reasons for designing their own materials or working with outside firms. In those instances, please send us via email or campus mail (Box 49) a paper hard copy or a PDF file of the proposed publication or item along with a publication order form. We will review the publication, offer guidance on how to meet MTSU standards if necessary, and send you the publication number and proper branding mark. After final approval from us, you will be able to output the publication either at Printing Services or another outlet, such as a tshirt vendor or similar entity.
Creating a publication requires time. As a result, you'll need to plan your project far enough ahead to accommodate the production process. Work backward from the date you want the publication in your hands or in the hands of your audience. Allow 10 working days for printing. Then add 15-20 working days for layout, design, and approval for most jobs. Publications that are more than 12 pages or require concept development or lengthy design times, or promotions that need to be coordinated with Marketing and Branding will take longer, and it is best to allow three weeks to a month in production for those projects. Also, allow yourself enough time to write the text or to consult with the University editor beforehand. Plan your photography needs in advance of submitting the project. Finally, build in time for mailing services (addressing and sorting) and postal delivery if you intend to send the publication to a mailing list.
A sample timeline for the production of a trifold brochure would look like this:
Before submitting your job:
|Submit your information to Creative and Visual Services||Working Day 1|
|Layout and design||Working Day 2-15|
|Proofing and corrections*||Working Day 16-20|
A suitable timeline for your project will be established when we initiate the job in Creative and Visual Services.
Sometimes a project will deviate from its anticipated production schedule. If the job deviates from some oversight or error in our office, we will still hold ourselves to the established ultimate deadline. If the job deviates from a delay or oversight on the part of a client, we will push the deadline back accordingly. If the client requires adherence to the original deadline date nonetheless, a 15% rush fee will be added to the total amount invoiced.
*Jobs that go out for proofing to clients but do not return for six (6) weeks will be moved to inactive status. You will be invoiced for time and materials spent to date. If the job returns to Creative and Visual Services, it will be given a new job number and reentered into the existing queue in due order. No priority treatment will be assigned to the returning job as a result of it having been previously submitted but then voided.
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