About Us

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Marketing and Communications serves as a resource for the entire University, providing consultations and assistance with advertising, branding, marketing, media relations and printing needs. We inform the general public and University community by assisting with publicity of news and events, responding to media queries and producing content for print and digital platforms on and off campus. And we create and publish a variety of materials and publications for the University; coordinate the use of MTSU's official logos and brands; and ensure that our print and digital products meet University and Tennessee Board of Regents standards. Our offices include:

Creative and Visual Services: Offers writing, editing, photography and design services for the University. Produces a broad range of products, including posters, brochures, programs, pamphlets, guides, logos, bulletins and other academic documents. Also helps ensure consistency in branding for the University and conducts Tennessee Board of Regents-required pre-publication review of materials. Works with University Printing Services and outside vendors.

Marketing and Branding: Serves the University's overall advertising needs and available to consult and assists all college, departments and offices with marketing and branding strategies and specific projects. Collects and interprets market research. Oversees content and functions of the University's primary website, www.mtsu.edu. The lead office for the coordination of MTSU's Centennial celebration in 2011.

News and Media Relations : Develops and disseminates important news and public information from the University and serves as the principal point-of-contact for local, state, national and international media organizations. Responsible for content and production of digital and print news and information platforms for the University and management of the University's internal alert network.

Resource and Operations Management: Oversees the University's Printing Services, which prints and prepares a wide range of products for the campus. Also works with other Marketing and Communications units to ensure proper cost recovery, efficient budget management and consistent operational systems.

University Publications : Develops and produces the University's magazine, as well as other major institutional publications and reports.

Our focus is primarily on the University's academic, administrative and service units. Marketing and branding for Blue Raiders sports are handled by our Athletics Department, but we work in concert with them on projects and efforts affecting the entire University community.

For more information about Marketing and Communications, contact Andrew Oppmann, associate vice president and spokesman, at 615-494-7800 or by e-mail at andrew.oppmann@mtsu.edu. You can reach each of our offices by clicking on the "Contact Information"; link at left.