Mass Comm 271C
Dr. Tricia M. Farwell, assistant professor of advertising, joined the School of Journalism
in 2008 to teach media writing, advertising campaigns, public relations principles
and related courses. She is the current teaching co-chair of the public relations
division of the Association for Education in Journalism and Mass Communication (AEJMC)
and co-secretary of the Entertainment and Sports Section for the Public Relations
Society of America (PRSA). Dr. Farwell holds a bachelor of arts degree, concurrent
master’s degrees and a Ph.D. from Arizona State University. Professionally, she has
worked in small corporate communications for more than 17 years.
Prior to arriving at MTSU, Dr. Farwell taught public relations at Arizona State University and advertising and public relations at Morehead State University. Research interests include product placement, branded entertainment, media depictions of practitioners in advertising and public relations and impact of technology in advertising and public relations. She has presented her research at several conferences including the Hawaii International Conference on Arts and Humanities and the Midwest Popular Culture Association. Her book reviews have appeared in Journal of Advertising Education and Journalism and Mass Communication Quarterly. Additionally, Dr. Farwell has authored the book Love and Death in Edith Wharton’s Fiction.