Faculty

Dr. Melodie R. Phillips, Associate Professor

Educational Background

• Ph.D. (Business Administration - Concentration in Marketing); Louisiana State University; 1993
• M.B.A. (Business Administration- Concentration in Management); University of Miami; 1985
• B.A. (Marketing); University of South Florida; 1984

Achievements/Activities

Teaching Interests:

• Promotion, Advertising and Public Relations
• Entertainment Marketing

Research Topics:

• Compulsive Buying Decisions
• Value Judgments and Implications for Marketing
• Approaches to Dysfunctional Consumer Purchasing in the Retail Environment
• Internet Commerce and Student Ethical Implications

Published in Such Journals as:

• Journal of the Internet & Higher Education
• Journal of Education for Business
• Ethics and Critical Thinking Journal Trends in Marketing
• Advances in Consumer Research
• Developments in Marketing Science
• Journal of Services Marketing
• Internet Journal of Higher Education

Member of:

• Marketing Management Association
• Society for Marketing Advances

How To Contact Dr. Phillips

• E-mail: melodie.phillips@mtsu.edu
• Web Page Address: http://www.mtsu.edu/~mphillip/
• Phone: (615) 898-2388
• Address:
  PO Box X103
  Middle Tennessee State University
  Murfreesboro, TN 37132
• In Person: Business and Aerospace Building N112