{"id":12,"date":"2024-03-12T19:35:18","date_gmt":"2024-03-12T19:35:18","guid":{"rendered":"https:\/\/www.mtsu.edu\/style-guide\/?page_id=12"},"modified":"2026-08-20T09:26:17","modified_gmt":"2026-08-20T09:26:17","slug":"fonts","status":"publish","type":"page","link":"https:\/\/www.mtsu.edu\/web-training\/fonts\/","title":{"rendered":"Website Branding"},"content":{"rendered":"\n

All websites managed by the university should reflect and reinforce the institution\u2019s official branding to ensure a consistent and recognizable experience across all departments. This includes using approved colors, typography, logos, and design elements, as well as maintaining a consistent tone and style of communication. Aligning with university branding helps build trust, strengthens the institution\u2019s identity, and ensures that all content feels cohesive and professional to users navigating between sites.<\/p>\n\n\n\n

You can view the full university branding guide at https:\/\/www.mtsu.edu\/branding\/<\/a>.<\/p>\n\n\n\n

<\/div>\n\n\n\n
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Fonts<\/mark><\/h2>\n<\/div>\n\n\n\n

Proxima Nova <\/h3>\n\n\n\n

Proxima Nova Regular (400)
Proxima Nova Regular<\/em> (400) Italic<\/em><\/p>\n\n\n\n

Proxima Nova Bold (700)
Proxima Nova Bold (700) Italic<\/em><\/strong><\/p>\n\n\n\n

Proxima Nova Black (900)
Nunito Sans Black (900) Italic<\/em><\/p>\n\n\n\n

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Colors<\/mark><\/h2>\n<\/div>\n\n\n\n

Primary Colors<\/h3>\n\n\n\n
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<\/div>\n<\/div>\n\n\n\n
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MTSU True Blue<\/strong><\/p>\n\n\n\n

PMS 300 M
C:100 M:42 Y:0 K:0 
R:0 G:123 B:195 
HEX# 007BC3<\/p>\n<\/div>\n<\/div>\n\n\n\n

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<\/div>\n<\/div>\n\n\n\n
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Midnight Murphy<\/strong><\/p>\n\n\n\n

PMS Black M
C:75 M:68 Y:67 K:90 
R:52 G:54 B:54 
HEX# 343636 <\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Secondary Colors<\/h3>\n\n\n\n
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\n
\n
<\/div>\n<\/div>\n\n\n\n
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Floyd Gray<\/strong><\/p>\n\n\n\n

PMS Cool Gray 6 M
C:0 M:0 Y:0 K:43 
R:166 G:168 B:170 
HEX# A6A8AA<\/p>\n<\/div>\n<\/div>\n\n\n\n

\n
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<\/div>\n<\/div>\n\n\n\n
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Raider Navy<\/strong><\/p>\n\n\n\n

PMS 648 M
C:100 M:42 Y:0 K:50 
R:0 G:71 B:118 
HEX# 004776 <\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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Complementary  Colors<\/h2>\n\n\n\n
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<\/div>\n<\/div>\n\n\n\n
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Bolt Beige<\/strong><\/p>\n\n\n\n

PMS 7499 M
C:0 M:6 Y:26 K:6
R:241 G:223 B:184
HEX# F1DFB8<\/p>\n<\/div>\n<\/div>\n\n\n\n

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<\/div>\n<\/div>\n\n\n\n
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Heritage Stone<\/strong><\/p>\n\n\n\n

PMS 406 M
C:31 M:27 Y:43 K:0
R:173 G:163 B:138
HEX# ADA38A <\/p>\n<\/div>\n<\/div>\n\n\n\n

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<\/div>\n<\/div>\n\n\n\n
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Buchanan Ivy<\/strong><\/p>\n\n\n\n

PMS 558 M
C:37 M:2 Y:42 K:0 
R:161 G:200 B:160
HEX# A1C8A0 <\/p>\n<\/div>\n<\/div>\n\n\n\n

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<\/div>\n<\/div>\n\n\n\n
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Legacy Brick<\/strong><\/p>\n\n\n\n

PMS 486 M
C:13 M:52 Y:50 K:0 
R:206 G:144 B:125
HEX# D98D79 <\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

All websites managed by the university should reflect and reinforce the institution\u2019s official branding to ensure a consistent and recognizable experience across all departments. This includes using approved colors, typography, logos, and design elements, as well as maintaining a consistent tone and style of communication. Aligning with university branding helps build trust, strengthens the institution\u2019s […]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-bannernosidebar.php","meta":{"footnotes":""},"class_list":["post-12","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.mtsu.edu\/web-training\/wp-json\/wp\/v2\/pages\/12","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mtsu.edu\/web-training\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.mtsu.edu\/web-training\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.mtsu.edu\/web-training\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mtsu.edu\/web-training\/wp-json\/wp\/v2\/comments?post=12"}],"version-history":[{"count":3,"href":"https:\/\/www.mtsu.edu\/web-training\/wp-json\/wp\/v2\/pages\/12\/revisions"}],"predecessor-version":[{"id":2063,"href":"https:\/\/www.mtsu.edu\/web-training\/wp-json\/wp\/v2\/pages\/12\/revisions\/2063"}],"wp:attachment":[{"href":"https:\/\/www.mtsu.edu\/web-training\/wp-json\/wp\/v2\/media?parent=12"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}