Marketing in a Diverse World: Raising Cultural Awareness
Understanding the global marketplace is essential in todays business environment. Students will learn about various differences in cultures around the globe and how this impacts marketing. They will be given the opportunity to try a variety of name-brand food products from around the world and engage in hands-on activities to recognize the vast amount of global products in the United States. Food, t-shirts, and prizes are included! Led by Drs. Diane Edmondson, Lucy Matthews, and Cheryl Ward.