Tourism and Hospitality Management, Event Planning Concentration, B.S.

Tourism and Hospitality Management

Join a thriving industry and turn your passion into a rewarding profession.

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Tourism and Hospitality Management, Event Planning Concentration, B.S.

Escape the Ordinary

The Tourism and Hospitality Management, B.S. degree is proudly offered through the College of Behavioral and Health Sciences at MTSU.

Accredited through the Accreditation Commission for Programs in Hospitality Administration (ACPHA). ACPHA logo

Program Overview:

Welcome to the premier destination for aspiring event managers within the Tourism and Hospitality Management program at Middle Tennessee State University (MTSU). Our specialized concentration in Event Planning equips students with the skills and knowledge needed to thrive in the fast-paced and dynamic world of event planning.

Here's what you can expect:

  1. Tailored Curriculum: Our program features a carefully crafted curriculum that blends theoretical knowledge with practical experience. From event design and marketing to logistics and risk management, students gain a deep understanding of every aspect of event planning.
  2. Expert Faculty: Learn from industry professionals and experienced academics who bring real-world insights into the classroom. Our faculty members are dedicated to providing mentorship and guidance, ensuring that students are prepared to excel in the competitive field of event management.
  3. Hands-on Learning: We believe in learning by doing. Through internships, practicums, and experiential learning opportunities, students have the chance to apply their skills in real-world settings. Whether it's coordinating campus events or assisting with large-scale productions, you'll gain invaluable hands-on experience that sets you apart in the job market.
  4. Networking Opportunities: Connect with professionals and alumni in the event management industry through networking events, guest lectures, and industry partnerships. Our extensive network opens doors to internships, job opportunities, and career advancement.

Whether you dream of organizing music festivals, corporate conferences, or luxury weddings, our Event Planning concentration prepares you to turn your passion for events into a fulfilling career. Explore our website to learn more about how MTSU can help you achieve your goals in the exciting world of event management.

Career Opportunities:

Our Event Planning concentration within the Tourism and Hospitality Management program at MTSU offers a gateway to an array of exciting career paths in the dynamic world of events. With a strong emphasis on experiential learning and robust corporate connections in Nashville and neighboring communities, our program prepares students for success in roles such as:

  • Event Planning: Conceptualize and execute diverse events, from corporate gatherings to cultural festivals.
  • Event Coordination: Manage logistics and resources to ensure smooth event operations.
  • Wedding Planning: Assist couples in planning their special day, from venue selection to vendor coordination.
  • Meeting and Convention Management: Organize and oversee conferences and trade shows.
  • Festival Management: Plan and execute large-scale festivals, handling programming and budgeting.
  • Corporate Event Management: Coordinate corporate events like product launches and team-building retreats.
  • Venue Management: Oversee operations of event spaces such as hotels and convention centers.
  • Destination Management: Promote events to attract visitors and boost local economies.
  • Event Marketing: Develop strategies to drive attendance and ticket sales.

Empower Your Future:

Join us at MTSU and embark on a journey towards a rewarding career in event management. Explore the endless opportunities available in this dynamic industry and prepare to make your mark.

Other Concentrations:

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Careers
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News Briefs

Meet Sosina Bekele: A Standout in MTSU's Tourism and Hospitality Program

Meet Sosina Bekele: A Standout in MTSU's Tourism and Hospitality Program

Sosina Bekele, a shining example of excellence within MTSU's Tourism and Hospitality Program, is making waves with her passion and dedication to the industry. Starting with a Bartender license and working at esteemed country clubs and wedding venues, Sosina's journey has led her to her current role as assistant staff coordinator for a staffing company, where she credits her THM education for her success.

As a student representative for the THM program, Sosina showcases her leadership and commitment. Dr. Tan's Destination Management course sparked her interest in Destination Management Organizations (DMOs), marking a pivotal moment in her academic career. Despite being a recent addition to the THM program, Sosina has already seized numerous opportunities, including assisting Dr. Liu with the annual career fair and embarking on a research project with Dr. Whalen.

Beyond her major, Sosina's leadership extends to her role as treasurer of ESO and her efforts to establish connections with industry organizations like the Southeast Tourism Society and NACE. Her aspirations lie in working for a DMO, focusing on community building and empowerment—a testament to her passion for the industry.

For prospective THM students, Sosina offers clear advice: "If you're interested in the industry, the THM program at MTSU is your ticket to success. You'll gain invaluable connections, comprehensive knowledge, and mentorship from dedicated faculty." Join Sosina in shaping the future of tourism and hospitality at MTSU!

Meet Emily Groves: A THM Success Story at MTSU

Meet Emily Groves: A THM Success Story at MTSU

Formerly an Interior Design major, Emily Groves switched to Tourism and Hospitality Management (THM) during her sophomore year—a move that sparked her passion and led to remarkable growth. As the Development and Retention Chair for the Blue Elite Tour Guide, Emily guides prospective students and promotes diversity.

Emily's role as Student Event Specialist Coordinator showcases her versatility in event planning, while her research on virtual reality in travel earned her a grant from MTSU's Undergraduate Research Experience and Creative Activity (URECA).

Guided by Dr. Yi Liu, Emily's academic journey flourished through research projects and mentorship, leading to internships and industry connections. Actively engaging in student organizations like the Southeastern Tourism Society, she stays informed about industry trends.

MTSU's THM program significantly contributed to Emily's personal and professional growth, offering a dynamic curriculum, supportive faculty, and hands-on experiences. She aspires to work at a Convention and Visitors Bureau and become an event planner, equipped with practical insights gained from her MTSU journey.

To future THM students, Emily advises embracing diverse opportunities, engaging in coursework, and connecting with professors for guidance and networking. MTSU's THM program stands out for its versatility, academic excellence, and emphasis on sustainability, offering a unique learning environment tailored to each student's needs. Join Emily in the THM journey at MTSU!

News Briefs

Meet Sosina Bekele: A Standout in MTSU's Tourism and Hospitality Program

Sosina Bekele, a shining example of excellence within MTSU's Tourism and Hospitality Program, is making waves with her passion and dedication to the industry. Starting with a Bartender license and working at esteemed country clubs and wedding venues, Sosina's journey has led her to her current role as assistant staff coordinator for a staffing company, where she credits her THM education for her success.

As a student representative for the THM program, Sosina showcases her leadership and commitment. Dr. Tan's Destination Management course sparked her interest in Destination Management Organizations (DMOs), marking a pivotal moment in her academic career. Despite being a recent addition to the THM program, Sosina has already seized numerous opportunities, including assisting Dr. Liu with the annual career fair and embarking on a research project with Dr. Whalen.

Beyond her major, Sosina's leadership extends to her role as treasurer of ESO and her efforts to establish connections with industry organizations like the Southeast Tourism Society and NACE. Her aspirations lie in working for a DMO, focusing on community building and empowerment—a testament to her passion for the industry.

For prospective THM students, Sosina offers clear advice: "If you're interested in the industry, the THM program at MTSU is your ticket to success. You'll gain invaluable connections, comprehensive knowledge, and mentorship from dedicated faculty." Join Sosina in shaping the future of tourism and hospitality at MTSU!

Meet Emily Groves: A THM Success Story at MTSU

Formerly an Interior Design major, Emily Groves switched to Tourism and Hospitality Management (THM) during her sophomore year—a move that sparked her passion and led to remarkable growth. As the Development and Retention Chair for the Blue Elite Tour Guide, Emily guides prospective students and promotes diversity.

Emily's role as Student Event Specialist Coordinator showcases her versatility in event planning, while her research on virtual reality in travel earned her a grant from MTSU's Undergraduate Research Experience and Creative Activity (URECA).

Guided by Dr. Yi Liu, Emily's academic journey flourished through research projects and mentorship, leading to internships and industry connections. Actively engaging in student organizations like the Southeastern Tourism Society, she stays informed about industry trends.

MTSU's THM program significantly contributed to Emily's personal and professional growth, offering a dynamic curriculum, supportive faculty, and hands-on experiences. She aspires to work at a Convention and Visitors Bureau and become an event planner, equipped with practical insights gained from her MTSU journey.

To future THM students, Emily advises embracing diverse opportunities, engaging in coursework, and connecting with professors for guidance and networking. MTSU's THM program stands out for its versatility, academic excellence, and emphasis on sustainability, offering a unique learning environment tailored to each student's needs. Join Emily in the THM journey at MTSU!

Related Media

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CAREERS

Welcome to MTSU’s Tourism and Hospitality Management Program, Event Concentration

Career Opportunities:

With the skills and knowledge gained through our program, graduates are well-equipped to pursue rewarding careers in event management across a variety of industries and sectors. Whether your passion lies in planning weddings, organizing conferences, or managing festivals, MTSU provides the foundation for a successful and fulfilling career in the thriving events industry.

  • Event Planner
  • Wedding Planner
  • Meeting and Convention Planner
  • Festival Coordinator
  • Corporate Event Coordinator
  • Event Manager
  • Venue Manager
  • Event Coordinator
  • Conference Organizer
  • Trade Show Coordinator
  • Exhibition Planner
  • Fundraising Event Coordinator
  • Destination Management Specialist
  • Event Marketing Manager
  • Sponsorship and Partnership Manager
  • Event Sales Manager
  • Event Operations Manager

Embark on limitless opportunities with our Event Planning concentration within the Tourism and Hospitality Management program at MTSU. Join our journey in shaping the industry's future and unlocking exhilarating career paths.

REQUIREMENTS

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FACULTY

INFORMATION

MTSU Tourism and Hospitality Program Overview

Mission Statement

Our mission is to develop leaders who are passionate and well-rounded critical thinkers to contribute to the growth and innovation of the tourism and hospitality industry in the greater Tennessee area.

Vision Statement

We will enhance the image of MTSU by becoming the top tourism and hospitality program in Tennessee in the next five years.

Core Values

  1. Curiosity & Innovation. Pursuit of knowledge, understanding, and learning; a sense of inquisitiveness and exploration that leads to innovation, idea generation, and positive change.
  2. Perseverance & Integrity. Persistence in the face of adversity and challenge; a will to overcome difficulties and obstacles while maintaining honesty, morality, and personal principle.
  3. Relationships & Experience. Creation of an environment of collaboration, communication, and connection; a desire to build a community with peers, colleagues, and mentors through active engagement, working in teams, participating, and being present.

Program Learning Outcomes

  1. Identify and apply the knowledge and skills necessary for hospitality and tourism operations.
  2. Develop and integrate a core set of business skills necessary to successfully operate a hospitality and tourism organization.
  3. Demonstrate competence in the communication skills necessary for hospitality and tourism management.
  4. Formulate business decisions in hospitality and tourism management.
  5. Evaluate leadership principles necessary in the diverse and global hospitality and tourism industry.

Event Concentration PLOs:

  1. Utilize the components of event planning and distinguish the logistics for different types of events (e.g., conferences, weddings, festivals, concerts, and sports events) to create an innovative, efficient, and manageable plan
  2. Demonstrate business skills related to event planning (e.g., detail-oriented operation, time management, budgeting, communication, critical thinking, and leadership) to put into practice to solve uncertain issues while executing events effectively
  3. Evaluate the goals and outcomes of an event to measure the event’s performance and produce an improved plan

Transfer Students:

We accept a maximum of 12 credits transferred for core/concentration courses plus up to three approved electives for an additional 9 credits.

Tourism and Hospitality Management Minor

Health and Human Performance 

The minor in Tourism and Hospitality Management requires 15 semester hours.

Required (9 hours)

Electives (6 hours)

Clubs and Organizations:

Southeast Tourism Society (STS) Student Chapter

THM Advisory Board:

Member Company/Organization Position
Erica Carvalho Loews Hotel & Co. Corporate Director of Catering and Conference Services
Bill Boothe The Boothe Group, LLC President
Shannon Jones Destination South Meetings & Events Senior Manager, Meetings and Events
Michael Seabrook Belle Meade Country Club GM/COO
Jan Freitag CoStar Group National Director, Hospitality Analytics
Barbara Ford Savage LLC Strategic Planning Facilitator
Chelsa Lourie Cambria Downtown Nashville HR Manager
Sara Beth Urban Hospitality TN President & CEO
Barbara Wolke Rutherford County Convention and Visitor Bureau Sr. Vice President
Monica Smith Southeast Tourism Society President & CEO
Matt Maxey Visit Franklin Director of Public Relations
Kristin Luna DMA-Events, Self-employed Journalist, Digital Strategist & President
Jesse Hayes Gaylord Opryland Director of Revenue Management
Richard Sprecher Resolute Road Hospitality Vice President, Business Development
Susan Faro MTSU Tourism & Hospitality Management Student Representative
Campbell Bledsoe MTSU Tourism & Hospitality Management Student Representative
Riley Moon MTSU Tourism & Hospitality Management Student Representative

 

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