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Interactive Media is, to date the most advanced form of communication. Prior forms of media have come together with layers of interaction to give the viewer/consumer/user an active role in the content. The Internet, social media, video games, and apps are only the beginning. The stage is set for Interactive Media to positively affect essentially every human endeavor. MTSU’s Bachelor of Science in Interactive Media degree is designed to help students embrace this world of new possibilities with hands-on skills built on a foundation of concept and theory to not only succeed in this exciting field, but to help invent it.

This program is approved for the Academic Common Market.


What We're Doing

Grad offers high-tech consulting, green nonprofit

Grad offers high-tech consulting, green nonprofit

MTSU alumnus Dennis Maliani is a powerhouse 2004 graduate of the new media and computer science programs, with ambition to spare. He has two thriving technology-savvy businesses under his belt and a strong commitment to giving back through social responsibility. Maliani is now president at Intervallo Consulting Group (ICG) and founder/CEO of Global Crucible. After graduating from MTSU, he also earned an MBA in international business and information technology from University of La Verne. ICG creates business strategies for various sectors: high-tech, healthcare, media, etc. Global Crucible is a green nonprofit corporation interested in promoting sustainable eco-lifestyles, community welfare, and education by bridging the technological gap for low-income populations globally.

New Media student promotes film via social media

New Media student promotes film via social media

Student Nicole LaRossi "gets it" when it comes to New Media. This was so evident to Todd O’Neill, one of her professors, that he referred her to fellow MTSU educator and filmmaker Dr. Bob Pondillo when he needed a social media coordinator for his film Happy New Year Mr. Kates. She dove in, participating in pre-production meetings and spending days on-set during production. She's a great example of someone who has the drive to step up to a challenge and use the theory and practice she learned in the classroom. She also is an event director, producer, writer, and film enthusiast and minds her own yoga-oriented website and social media.


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MTSU's Bachelor of Science degree in Interactive Media offers opportunities to prepare for an exiting new world of possibilities. Essentially every organization relies on interactive media to connect with, do business with, and nurture relationships with clients and customers. This ability to interact with audiences through media is a critical driver of innovation, influence, information, entertainment, commerce, and education. This field offers a wide spectrum of specializations to fit individual strengths. Possibilities for prospective careers include:

  • Analytics specialist
  • Content manager/curator
  • Digital account manager
  • Digital content coordinator
  • Digital media buyer
  • Digital media strategist
  • Digital writer/editor
  • Director of interactive media
  • E-learning media specialist
  • Interactive media specialist
  • Interactive media designer
  • Interactive media producer
  • Interactive media marketing
  • Media analyst
  • Media asset manager
  • Multimedia designer
  • Multimedia developer
  • Paid search specialist
  • SEO content specialist
  • Social media manager/coordinator
  • Social media producer
  • Social media specialist
  • User experience designer/specialist
  • User interface designer/specialist

Employers of MTSU alumni include

  • 102.5 The Game
  • 104.5 The Zone Radio
  • Corporate Image Group
  • Data Facts, Inc.
  • GAC-TV
  • Healthstream
  • Moo Creative Media
  • Navigation Advertising
  • South Central Media
  • St. Judes Research Hospital
  • WNPT-TV
  • WorldStarHipHop.com

Students may choose from four Bachelor of Science (B.S.) degrees in the Department of Media Arts.

For complete curriculum details, click on the REQUIREMENTS button to the right. 

Students may minor in any program that is not under the same degree as their major. Animation majors are required to have an Art minor. 

Master of Science (M.S.) degree is available in Media and Communication.

Interactive Media, B.S.

Media Arts 
Todd O'Neill
(615) 898-5830
todd.oneill@mtsu.edu

The Interactive Media program focuses on interactive and new media content. This interdisciplinary program combines the use of text, images, video, sound, graphics, and interactivity to communicate through a variety of ever-changing digital platforms such as social media, apps, virtual and augmented reality, and games. The curriculum includes content creation, strategy, measurement, and management in a blend of theoretical and hands-on approaches. The curriculum culminates with a senior capstone course and an internship in a professional setting.

NOTE: Students must earn a C (2.00) or better in each course in the college in order to graduate.

Admission to Candidacy

To be admitted to candidacy in the Interactive Media program, the student must meet the following requirements:

  1. 45 hours completed before applying for candidacy
  2. Grade of C (2.00) or better in each of the following:

EMC 1020/RIM 1020/JOUR 1020 

ENGL 1010 and ENGL 1020 

IAM 2500 

IAM 3060 

  1. Minimum overall GPA in all college coursework of 2.50.
  2. Math course satisfying General Education requirements.

Academic Map

Following is a printable, suggested four-year schedule of courses:

Interactive Media, B.S., Academic Map  

Degree Requirements

General Education (41 hours)

General Education requirements (shown in curricular listings below) include courses in Communication, History, Humanities and/or Fine Arts, Mathematics, Natural Sciences, and Social/Behavioral Sciences.

The following course is required by the program and can satisfy the respective General Education requirement:

  • EMC/RIM/JOUR 1020 (Soc/Beh Sci)

Major Requirements (48 hours)

College Core (9 hours)

  • EMC 1020 - American Media and Social Institutions  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    EMC 1020 - American Media and Social Institutions

    3 credit hours

    (Same as JOUR 1020/RIM 1020.)

    The power of the mass media and its effect on social institutions and practices. Develops skills of qualitative and quantitative social science research in the area of mass communication processes; examines media as social, cultural, and economic institutions that shape the values of American society, its political dialogues, its social practices, and institutions.

  • RIM 1020 - American Media and Social Institutions  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    RIM 1020 - American Media and Social Institutions

    3 credit hours

    (Same as EMC 1020/JOUR 1020.) The power of the mass media and its effect on social institutions and practices. Develops skills of qualitative and quantitative social science research in the area of mass communication processes; examines media as social, cultural, and economic institutions that shape the values of American society, its political dialogues, its social practices, and institutions.

  • JOUR 1020 - American Media and Social Institutions

    3 credit hours

    (Same as EMC 1020/RIM 1020.) The power of the mass media and its effect on social institutions and practices. Develops skills of qualitative and quantitative social science research in the area of mass communication processes; examines media as social, cultural, and economic institutions that shape the values of American society, its political dialogues, its social practices, and institutions.

May count as Social/Behavioral Sciences requirement

 

  • IAM 3060 - Writing for Interactive Experiences

    3 credit hours

    Prerequisites: IAM 2500 (may not be taken concurrently) or permission of instructor.

    Introduces fundamental principles of writing for interactive experience for specific audiences. Encourages students to explore content development; looks at creation of meaning in interactive media while providing skills in content development.

 

  • EMC 4250 - Mass Media Law  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    EMC 4250 - Mass Media Law

    3 credit hours

    (Same as JOUR 4250.) Prerequisites: EMC 1020; junior standing. Examines legal guarantees and restrictions on the flow of information using the case study method. Focuses on libel, privacy, obscenity, and the special restrictions placed on advertising, broadcasting, cable television, and the Internet.  

  • JOUR 4250 - Mass Media Law  3 credit hours  

    JOUR 4250 - Mass Media Law

    3 credit hours

    (Same as EMC 4250.) Prerequisites: JOUR 1020 and JOUR 2710; junior standing. Examination of legal guarantees and restrictions on the flow of information using the case study method. Focus on libel, privacy, obscenity, and the special restrictions placed on advertising, broadcasting, cable TV, and the Internet.

Interactive Media Requirements (36 hours)

  • IAM 2500 - Survey of Interactive Media

    3 credit hours

    Prerequisite: EMC 1020/JOUR 1020. An overview of systems and methods of interactive and emerging media message delivery. Explores cultural, social, ethical, historical, and legal challenges of new and emerging media.

  • IAM 3065 - Audiences and Messaging

    3 credit hours

    Prerequisites: IAM 3060. Analysis of communication objectives, audience needs, and appropriate media in solving communication problems. Involves theoretical and practical application of mass communication theories.

  • IAM 3210 - Interactive Media Applications

    3 credit hours

    Prerequisite: VFP 2130 or permission of department.

    The application of video for online, mobile, and other interactive media delivery channels. Explores transformations inherent in the digital domain and the associated social and cultural ramifications. Students will create productions that reflect these concepts. Laboratory required.

    Three-hour lecture plus up to three-hour lab per week.

    Fall only

  • IAM 3610 - Fundamentals of Game Theory and Design

    3 credit hours

    Prerequisite: IAM 2500; candidacy in Interactive Media or permission of department.

    Introduces game theory to students with diverse academic backgrounds. Focuses on the basics of game theory from strategic reasoning to sequential games and turn taking. Students required to design and build a basic mobile game.

     

     

  • EMC 4000 - Media Internship  1 to 3 credit hours  
    (3 credit hours required)(3 credit hours required)  dotslash:(3 credit hours required) title:(3 credit hours required) 
    (3 credit hours required) 

    EMC 4000 - Media Internship

    1 to 3 credit hours

    Prerequisites: Admission to candidacy; senior standing; permission of sequence internship coordinator or instructor.

    Practical experience for advanced students in a professional setting. A minimum of 75 hours of work per credit hour plus other assignments is required. Note: Total university credit for internship and practicum courses cannot exceed 6 credits. Pass/Fail. Can be repeated with different employer for one to three credits with permission of instructor.

  • IAM 4450 - Understanding Digital Analytics

    3 credit hours

    Prerequisite: IAM 3065 or permission of department.

    Introduces the measurement and analysis of traffic, engagement, and other parameters of online, mobile, emergent communication, and entertainment technology. Students will work with real world clients to analyze current digital media traffic trends and create measurement strategies and tactics. Students may earn applicable certifications as available as part of their coursework.

  • IAM 4460 - Interactive Media Capstone  3 credit hours  
    (3 hours required)(3 credit hours required)  dotslash:(3 credit hours required) title:(3 hours required) 
    (3 credit hours required) 

    IAM 4460 - Interactive Media Capstone

    3 credit hours

    Prerequisites: Candidacy in Interactive Media.

    Solving communication problems through digital communication applications. Students use skills and concepts and apply them in the creation of a capstone project of their own design. Involves working with outside clients, forming media companies, and the production of mediated materials within a production company model.

    Three-hour lecture plus up to three-hour lab per week.

    Spring only

  • VCOM 2950 - Visual Communication Applications

    3 credit hours

    Introduces industry-standard graphics applications used for print, Web, and digital publication; discusses typography, design, and color theory; overview of publication procedures. Combined lecture/lab.  

  • VFP 1060 - Basic Video Production

    3 credit hours

    Focuses on the basics of creating videos by shooting good video, recording good audio, editing raw footage into a coherent story or presentation, and sharing finished videos. Exposes students to camera, lighting, composition, sound, graphics, perspective, movement, and other tools of the motion picture language. Students must provide their own video cameras (smartphones acceptable), computers for editing videos, video editing software (iMovie, Windows Movie maker, or better), and lavalier microphones that work with the cameras.

  • EMC 4800 - Seminar in Media Issues  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    EMC 4800 - Seminar in Media Issues

    3 credit hours

    Prerequisite: Junior standing.

    Examination and critical evaluation of issues relevant to the operation and functions of mass media including their relationships to each other and to government, advertisers, consumers, and other "publics." Can repeat for 6 hours with different topic.

  • IAM 4950 - Advanced Seminar-Interactive Media

    3 credit hours

    Prerequisite: Candidacy in Interactive Media; permission of department.

    Provides practical experience in the conceptualization, design, and production of new media oriented projects as well as integration of theory and skills from other EMC courses. Topics will vary by semester offering but may include content management systems; e-books; web and mobile applications; digital signs, etc. Can be repeated for 6 credit hours with different topics.

    Three-hour lecture plus up to three-hour lab per week.

Choose two:

  • EMC 2030 - Visual Journalism Production

    3 credit hours

    Prerequisites: EMC/JOUR 1020 and permission of department.

    Students shown how to gather information with words and pictures for the field of visual journalism by completing photojournalism assignments, producing images with still and video cameras, writing cutlines and voiceovers for images, producing images, using computer software to edit images and sound, and creating presentations for print and online media.

    Three-hour lecture plus up to three-hour lab per week.  

  • IAM 3070 - Introduction to Social Media Practice

    3 credit hours

    Prerequisites: IAM 3065.

    Introduces social media history, approaches, and practical application. Overview of social media usage within and on behalf of organizations and institutions through a practical analysis approach that focuses on the application of social media techniques.

  • IAM 3250 - Gender and Representation in Interactive Media

    3 credit hours

    Prerequisite: IAM 2500 or permission of department.

    Examines the intersection of gender, technology, and interactive media. Students will critically analyze theories of materiality and embodiment in digital media, as well as explore how the interactivity of the web affects performativity of power relations and socially constructed identities.

  • IAM 3560 - Order, Disorder, and Change in Digital Societies

    3 credit hours

    Prerequisite: IAM 3060; candidacy in Interactive Media or permission of department.

    Introduces theories of adoption, emergence, and disruption of digital technologies in global cultures.

  • IAM 3950 - Content Strategy and Management

    3 credit hours

    Prerequisite: IAM 3065; candidacy in Interactive Media.

    Introduces the concepts of content strategy; the creation, delivery, and governance of useful, usable content; and provides practical experience in implementing a content strategy with database enabled content management systems.

  • IAM 4350 - User Experience Fundamentals

    3 credit hours

    Prerequisite: IAM 3065 or permission of department.

    Explores facets of the user experience discipline: interaction design, user research, usability, navigation, and information architecture. Students apply theory and skills from the class in real world projects developing apps or websites for small businesses or non-profits or as entrepreneurial ventures.

Management/Marketing/Entrepreneurship Requirement (3 hours)

 Choose one:

  • ENTR 2900 - Entrepreneurship  3 credit hours  

    ENTR 2900 - Entrepreneurship

    3 credit hours

    The mechanics and operational skills needed for organizing and operating an enterprise.

  • MGMT 3610 - Principles of Management

    3 credit hours

    Prerequisite: Junior standing. Concepts of the management functions of planning, organizing, and controlling with an emphasis on behavioral science concepts as applied to managing people in organizations.

  • MKT 3820 - Principles of Marketing

    3 credit hours

    Prerequisite: Junior standing. Survey of the functions, processes, and institutions involved in the distribution of consumer and industrial goods and services. Decision making in marketing management introduced.

Minor (15-18 hours)

Electives

  • To make 120 hours

Total hours in program: 120

 

Curriculum: Interactive Media

Curricular listings include General Education requirements in Communication, History, Humanities and/or Fine Arts, Mathematics, Natural Sciences, and Social/Behavioral Sciences categories.

Freshman

 

  • COMM 2200 - Fundamentals of Communication  3 credit hours  
    (Comm)(Comm)  dotslash:(Comm) title:(Comm) 
    (Comm) 

    COMM 2200 - Fundamentals of Communication

    3 credit hours

    Principles and processes of effective public oral communication including researching, critical thinking, organizing, presenting, listening, and using appropriate language. Counts as part of the General Education Communication requirement. TBR Common Course: COMM 2025

  • ENGL 1010 - Expository Writing  3 credit hours  
    (Comm)(Comm)  dotslash:(Comm) title:(Comm) 
    (Comm) 

    ENGL 1010 - Expository Writing

    3 credit hours

    The first General Education English course. Emphasis on learning to adapt composing processes to a variety of expository and analytic writing assignments. Minimum grade of C- required for credit.

  • ENGL 1020 - Research and Argumentative Writing  3 credit hours  
    (Comm)(Comm)  dotslash:(Comm) title:(Comm) 
    (Comm) 

    ENGL 1020 - Research and Argumentative Writing

    3 credit hours

    Prerequisite: ENGL 1010. The second General Education English course. Emphasis on analytic and argumentative writing and on locating, organizing, and using library resource materials in the writing. Minimum grade of C- required for credit.

  • IAM 2500 - Survey of Interactive Media

    3 credit hours

    Prerequisite: EMC 1020/JOUR 1020. An overview of systems and methods of interactive and emerging media message delivery. Explores cultural, social, ethical, historical, and legal challenges of new and emerging media.

  • Mathematics 3 credit hours
  • Humanities and/or Fine Arts 3 credit hours
  • Social/Behavioral Sciences 3 credit hours
  • Minor 3 credit hours

 

  • HIST 2010 - Survey of United States History I  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    HIST 2010 - Survey of United States History I

    3 credit hours

    Survey of the political, economic, social, cultural, and diplomatic phases of American life in its regional, national, and international aspects. HIST 2010 discusses the era from the beginning to 1877. HIST 2020 discusses the era from 1877 to the present. These courses are prerequisite for all advanced courses in American history and satisfy the General Education History requirement. HIST 2010 is NOT a prerequisite for HIST 2020. TBR Common Course: HIST 2010

  • HIST 2020 - Survey of United States History II  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    HIST 2020 - Survey of United States History II

    3 credit hours

    Survey of the political, economic, social, cultural, and diplomatic phases of American life in its regional, national, and international aspects. HIST 2010 discusses the era from the beginning to 1877. HIST 2020 discusses the era from 1877 to the present. These courses are prerequisite for all advanced courses in American history and satisfy the General Education History requirement. HIST 2010 is NOT a prerequisite for HIST 2020. TBR Common Course: HIST 2020

  • HIST 2030 - Tennessee History

    3 credit hours

    The role of the state in the development of the nation. May be used to satisfy one part of the General Education History requirement. TBR Common Course: HIST 2030

 

  • EMC 1020 - American Media and Social Institutions  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    EMC 1020 - American Media and Social Institutions

    3 credit hours

    (Same as JOUR 1020/RIM 1020.)

    The power of the mass media and its effect on social institutions and practices. Develops skills of qualitative and quantitative social science research in the area of mass communication processes; examines media as social, cultural, and economic institutions that shape the values of American society, its political dialogues, its social practices, and institutions.

  • JOUR 1020 - American Media and Social Institutions  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    JOUR 1020 - American Media and Social Institutions

    3 credit hours

    (Same as EMC 1020/RIM 1020.) The power of the mass media and its effect on social institutions and practices. Develops skills of qualitative and quantitative social science research in the area of mass communication processes; examines media as social, cultural, and economic institutions that shape the values of American society, its political dialogues, its social practices, and institutions.

  • RIM 1020 - American Media and Social Institutions

    3 credit hours

    (Same as EMC 1020/JOUR 1020.) The power of the mass media and its effect on social institutions and practices. Develops skills of qualitative and quantitative social science research in the area of mass communication processes; examines media as social, cultural, and economic institutions that shape the values of American society, its political dialogues, its social practices, and institutions.

(May count as Social/Behavioral Sciences requirement)

Subtotal: 30 credit hours

 

Sophomore

 

  • IAM 3060 - Writing for Interactive Experiences

    3 credit hours

    Prerequisites: IAM 2500 (may not be taken concurrently) or permission of instructor.

    Introduces fundamental principles of writing for interactive experience for specific audiences. Encourages students to explore content development; looks at creation of meaning in interactive media while providing skills in content development.

  • IAM 3065 - Audiences and Messaging

    3 credit hours

    Prerequisites: IAM 3060. Analysis of communication objectives, audience needs, and appropriate media in solving communication problems. Involves theoretical and practical application of mass communication theories.

  • IAM 3610 - Fundamentals of Game Theory and Design

    3 credit hours

    Prerequisite: IAM 2500; candidacy in Interactive Media or permission of department.

    Introduces game theory to students with diverse academic backgrounds. Focuses on the basics of game theory from strategic reasoning to sequential games and turn taking. Students required to design and build a basic mobile game.

     

     

  • VFP 1060 - Basic Video Production

    3 credit hours

    Focuses on the basics of creating videos by shooting good video, recording good audio, editing raw footage into a coherent story or presentation, and sharing finished videos. Exposes students to camera, lighting, composition, sound, graphics, perspective, movement, and other tools of the motion picture language. Students must provide their own video cameras (smartphones acceptable), computers for editing videos, video editing software (iMovie, Windows Movie maker, or better), and lavalier microphones that work with the cameras.

  • VCOM 2950 - Visual Communication Applications

    3 credit hours

    Introduces industry-standard graphics applications used for print, Web, and digital publication; discusses typography, design, and color theory; overview of publication procedures. Combined lecture/lab.  

  • Natural Sciences (2 rubrics) 8 credit hours
  • Humanities and/or Fine Arts 3 credit hours
  • Minor course 3 credit hours
  • ENGL 2020 - Themes in Literature and Culture  3 credit hours  
    (Hum/FA) OR(Hum/FA) OR  dotslash:(Hum/FA) OR title:(Hum/FA) OR 
    (Hum/FA) OR 

    ENGL 2020 - Themes in Literature and Culture

    3 credit hours

    Prerequisites: ENGL 1010 and ENGL 1020. Traces a specific theme or idea through a number of literary texts that reflect different historical and cultural contexts. Subject will vary.

  • ENGL 2030 - The Experience of Literature  3 credit hours  
    (Hum/FA) OR(Hum/FA) OR  dotslash:(Hum/FA) OR title:(Hum/FA) OR 
    (Hum/FA) OR 

    ENGL 2030 - The Experience of Literature

    3 credit hours

    Prerequisites: ENGL 1010 and ENGL 1020. The reading of a variety of literary types which illuminate themes and experiences common to human existence.

  • HUM 2610 - Foreign Literature in Translation  3 credit hours  
    (Hum/FA) OR(Hum/FA)  dotslash:(Hum/FA) title:(Hum/FA) OR 
    (Hum/FA) 

    HUM 2610 - Foreign Literature in Translation

    3 credit hours

    Prerequisites: ENGL 1010 and ENGL 1020. Representative works of French, German, and Hispanic authors in English translation. No foreign-language proficiency required. Carries General Education credit.

Subtotal: 32 credit hours

 

Junior

 

  • IAM 3210 - Interactive Media Applications

    3 credit hours

    Prerequisite: VFP 2130 or permission of department.

    The application of video for online, mobile, and other interactive media delivery channels. Explores transformations inherent in the digital domain and the associated social and cultural ramifications. Students will create productions that reflect these concepts. Laboratory required.

    Three-hour lecture plus up to three-hour lab per week.

    Fall only

  • IAM 4450 - Understanding Digital Analytics

    3 credit hours

    Prerequisite: IAM 3065 or permission of department.

    Introduces the measurement and analysis of traffic, engagement, and other parameters of online, mobile, emergent communication, and entertainment technology. Students will work with real world clients to analyze current digital media traffic trends and create measurement strategies and tactics. Students may earn applicable certifications as available as part of their coursework.

  • Elective or minor courses 10-12 credit hours
  • Soc/Beh Sci or elective 3 credit hours
  • Upper-division elective 3 credit hours

 

  • EMC 4250 - Mass Media Law  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    EMC 4250 - Mass Media Law

    3 credit hours

    (Same as JOUR 4250.) Prerequisites: EMC 1020; junior standing. Examines legal guarantees and restrictions on the flow of information using the case study method. Focuses on libel, privacy, obscenity, and the special restrictions placed on advertising, broadcasting, cable television, and the Internet.  

  • JOUR 4250 - Mass Media Law  3 credit hours  

    JOUR 4250 - Mass Media Law

    3 credit hours

    (Same as EMC 4250.) Prerequisites: JOUR 1020 and JOUR 2710; junior standing. Examination of legal guarantees and restrictions on the flow of information using the case study method. Focus on libel, privacy, obscenity, and the special restrictions placed on advertising, broadcasting, cable TV, and the Internet.

 

  • HIST 2010 - Survey of United States History I  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    HIST 2010 - Survey of United States History I

    3 credit hours

    Survey of the political, economic, social, cultural, and diplomatic phases of American life in its regional, national, and international aspects. HIST 2010 discusses the era from the beginning to 1877. HIST 2020 discusses the era from 1877 to the present. These courses are prerequisite for all advanced courses in American history and satisfy the General Education History requirement. HIST 2010 is NOT a prerequisite for HIST 2020. TBR Common Course: HIST 2010

  • HIST 2020 - Survey of United States History II  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    HIST 2020 - Survey of United States History II

    3 credit hours

    Survey of the political, economic, social, cultural, and diplomatic phases of American life in its regional, national, and international aspects. HIST 2010 discusses the era from the beginning to 1877. HIST 2020 discusses the era from 1877 to the present. These courses are prerequisite for all advanced courses in American history and satisfy the General Education History requirement. HIST 2010 is NOT a prerequisite for HIST 2020. TBR Common Course: HIST 2020

  • HIST 2030 - Tennessee History

    3 credit hours

    The role of the state in the development of the nation. May be used to satisfy one part of the General Education History requirement. TBR Common Course: HIST 2030

Subtotal: 28-30 Hours

Senior

 

  • EMC 4000 - Media Internship  1 to 3 credit hours  
    (3 credit hours required)(3 credit hours required)  dotslash:(3 credit hours required) title:(3 credit hours required) 
    (3 credit hours required) 

    EMC 4000 - Media Internship

    1 to 3 credit hours

    Prerequisites: Admission to candidacy; senior standing; permission of sequence internship coordinator or instructor.

    Practical experience for advanced students in a professional setting. A minimum of 75 hours of work per credit hour plus other assignments is required. Note: Total university credit for internship and practicum courses cannot exceed 6 credits. Pass/Fail. Can be repeated with different employer for one to three credits with permission of instructor.

  • IAM 4460 - Interactive Media Capstone

    3 credit hours

    Prerequisites: Candidacy in Interactive Media.

    Solving communication problems through digital communication applications. Students use skills and concepts and apply them in the creation of a capstone project of their own design. Involves working with outside clients, forming media companies, and the production of mediated materials within a production company model.

    Three-hour lecture plus up to three-hour lab per week.

    Spring only

  • MGMT 3610 - Principles of Management  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    MGMT 3610 - Principles of Management

    3 credit hours

    Prerequisite: Junior standing. Concepts of the management functions of planning, organizing, and controlling with an emphasis on behavioral science concepts as applied to managing people in organizations.

  • MKT 3820 - Principles of Marketing  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    MKT 3820 - Principles of Marketing

    3 credit hours

    Prerequisite: Junior standing. Survey of the functions, processes, and institutions involved in the distribution of consumer and industrial goods and services. Decision making in marketing management introduced.

  • ENTR 2900 - Entrepreneurship  3 credit hours  

    ENTR 2900 - Entrepreneurship

    3 credit hours

    The mechanics and operational skills needed for organizing and operating an enterprise.

 

  • Elective or minor courses 13 credit hours
  • Upper-division elective 3 credit hours
  • EMC 4800 - Seminar in Media Issues  3 credit hours  
    OROR  dotslash:OR title:OR 
    OR 

    EMC 4800 - Seminar in Media Issues

    3 credit hours

    Prerequisite: Junior standing.

    Examination and critical evaluation of issues relevant to the operation and functions of mass media including their relationships to each other and to government, advertisers, consumers, and other "publics." Can repeat for 6 hours with different topic.

  • IAM 4950 - Advanced Seminar-Interactive Media

    3 credit hours

    Prerequisite: Candidacy in Interactive Media; permission of department.

    Provides practical experience in the conceptualization, design, and production of new media oriented projects as well as integration of theory and skills from other EMC courses. Topics will vary by semester offering but may include content management systems; e-books; web and mobile applications; digital signs, etc. Can be repeated for 6 credit hours with different topics.

    Three-hour lecture plus up to three-hour lab per week.

Subtotal: 28 Hours

IAM 2500 - Survey of Interactive Media
3 credit hours

Prerequisite: EMC 1020/JOUR 1020. An overview of systems and methods of interactive and emerging media message delivery. Explores cultural, social, ethical, historical, and legal challenges of new and emerging media.

IAM 3060 - Writing for Interactive Experiences
3 credit hours

Prerequisites: IAM 2500 (may not be taken concurrently) or permission of instructor.

Introduces fundamental principles of writing for interactive experience for specific audiences. Encourages students to explore content development; looks at creation of meaning in interactive media while providing skills in content development.

IAM 3065 - Audiences and Messaging
3 credit hours

Prerequisites: IAM 3060. Analysis of communication objectives, audience needs, and appropriate media in solving communication problems. Involves theoretical and practical application of mass communication theories.

IAM 3070 - Introduction to Social Media Practice
3 credit hours

Prerequisites: IAM 3065.

Introduces social media history, approaches, and practical application. Overview of social media usage within and on behalf of organizations and institutions through a practical analysis approach that focuses on the application of social media techniques.

IAM 3210 - Interactive Media Applications
3 credit hours

Prerequisite: VFP 2130 or permission of department.

The application of video for online, mobile, and other interactive media delivery channels. Explores transformations inherent in the digital domain and the associated social and cultural ramifications. Students will create productions that reflect these concepts. Laboratory required.

Three-hour lecture plus up to three-hour lab per week.

Fall only

IAM 3250 - Gender and Representation in Interactive Media
3 credit hours

Prerequisite: IAM 2500 or permission of department.

Examines the intersection of gender, technology, and interactive media. Students will critically analyze theories of materiality and embodiment in digital media, as well as explore how the interactivity of the web affects performativity of power relations and socially constructed identities.

IAM 3560 - Order, Disorder, and Change in Digital Societies
3 credit hours

Prerequisite: IAM 3060; candidacy in Interactive Media or permission of department.

Introduces theories of adoption, emergence, and disruption of digital technologies in global cultures.

IAM 3610 - Fundamentals of Game Theory and Design
3 credit hours

Prerequisite: IAM 2500; candidacy in Interactive Media or permission of department.

Introduces game theory to students with diverse academic backgrounds. Focuses on the basics of game theory from strategic reasoning to sequential games and turn taking. Students required to design and build a basic mobile game.

 

 

IAM 3950 - Content Strategy and Management
3 credit hours

Prerequisite: IAM 3065; candidacy in Interactive Media.

Introduces the concepts of content strategy; the creation, delivery, and governance of useful, usable content; and provides practical experience in implementing a content strategy with database enabled content management systems.

IAM 4350 - User Experience Fundamentals
3 credit hours

Prerequisite: IAM 3065 or permission of department.

Explores facets of the user experience discipline: interaction design, user research, usability, navigation, and information architecture. Students apply theory and skills from the class in real world projects developing apps or websites for small businesses or non-profits or as entrepreneurial ventures.

IAM 4450 - Understanding Digital Analytics
3 credit hours

Prerequisite: IAM 3065 or permission of department.

Introduces the measurement and analysis of traffic, engagement, and other parameters of online, mobile, emergent communication, and entertainment technology. Students will work with real world clients to analyze current digital media traffic trends and create measurement strategies and tactics. Students may earn applicable certifications as available as part of their coursework.

IAM 4460 - Interactive Media Capstone
3 credit hours

Prerequisites: Candidacy in Interactive Media.

Solving communication problems through digital communication applications. Students use skills and concepts and apply them in the creation of a capstone project of their own design. Involves working with outside clients, forming media companies, and the production of mediated materials within a production company model.

Three-hour lecture plus up to three-hour lab per week.

Spring only

IAM 4950 - Advanced Seminar-Interactive Media
3 credit hours

Prerequisite: Candidacy in Interactive Media; permission of department.

Provides practical experience in the conceptualization, design, and production of new media oriented projects as well as integration of theory and skills from other EMC courses. Topics will vary by semester offering but may include content management systems; e-books; web and mobile applications; digital signs, etc. Can be repeated for 6 credit hours with different topics.

Three-hour lecture plus up to three-hour lab per week.

Contact Information

Todd O’Neill
Todd.O'Neill@mtsu.edu

Phone | 615-898-5830

Who is My Advisor?

Lucille Wilcox
Lucille.Wilcox@mtsu.edu
615-494-7998 | BRAGG 230I

Mailing Address

Department of Media Arts
Middle Tennessee State University
MTSU Box 58
1301 East Main Street
Murfreesboro, TN 37132

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