Advertising and Public Relations, Public Relations Concentration, B.S.

Advertising and Public Relations

Helps students prepare for positions in public relations

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Advertising and Public Relations, Public Relations Concentration, B.S.

Prepare to put your creative talents in areas like writing, audio, video, and social media to use in a growing industry. Help individuals and organizations that want to build a positive reputation with a career in public relations (PR). Choose between the general PR program or a specialty in Recording Industry.

Your foundation for PR learning begins with courses in areas including writing, digital media, case studies, crisis communication, and research. Then, you get to create your own path with offerings like digital analytics, podcasting, data skills, sports and social media, and music business. Finally, all students finish their time in the concentration by working for a real-world client in the capstone campaigns course.

Along the way, on-campus groups like the Public Relations Student Society of America (PRSSA) and the student-powered agency, Ever Blue Branding, can help you find your people and build your resume for your career. If digital is your thing, sharpen your skills by examining online content in the Social Media Insights Lab.

The Public Relations concentration is part of the Bachelor of Science in Advertising and Public Relations. You’ll study in the School of Journalism and Strategic Media, which is housed in the College of Media and Entertainment. MTSU's accredited program blends the best of theoretical and hands-on approaches. Meanwhile, proximity to Nashville provides students access to media professionals, internships, and jobs. Learn from experienced faculty who teach a comprehensive curriculum and help you find your place in the world.


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The U.S. Bureau of Labor Statistics projects public relations to experience "faster than average" job growth through 2031. MTSU’s Public Relations concentration prepares students for successful careers in a wide variety of industries where this growth is happening.

Some students decide to apply their talents at a public relations firm after graduation. If that’s not for you, many corporate, government, and nonprofit communication jobs are available in education, entertainment, the military, music, politics, social media, sports, and more.

Here are some recent examples of where MTSU alums have chosen to work:

  • American Health Partners
  • American Red Cross
  • Big Brothers Big Sisters of Middle Tennessee
  • Bohan
  • BPCM
  • Country Music Hall of Fame
  • DocGo
  • FINN Partners
  • Georgetown University Law Center
  • Jarrard Inc.
  • Marie Nicole Clothing
  • MP&F Strategic Communications
  • Nashville Predators
  • Nissan North America, Inc.
  • Range of Motion Project (ROMP)
  • Social Haus Marketing
  • United Way of Rutherford and Cannon Counties
  • UPS
  • Vanderbilt University Medical Center




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